In this article:
ReferralCandy Lead Generation Review: Our Verdict
- ReferralCandy Lead Generation Review: Who ReferralCandy Lead Generation Is Best For
- ReferralCandy Lead Generation Review: Who ReferralCandy Lead Generation Isn’t Right For
- ReferralCandy Lead Generation Review: What ReferralCandy Lead Generation Offers
- ReferralCandy Lead Generation Review: ReferralCandy Lead Generation Details
- ReferralCandy Lead Generation Review: Where ReferralCandy Lead Generation Stands Out
- ReferralCandy Lead Generation Review: Where ReferralCandy Lead Generation Falls Short
- ReferralCandy Lead Generation Review: Alternatives to ReferralCandy Lead Generation
- ReferralCandy Lead Generation Review: Customer Reviews
Pro Tips
Recap
ReferralCandy Lead Generation Review: Our Verdict

ReferralCandy is a powerful and easy-to-use referral marketing software that helps you grow your e-commerce business through word-of-mouth. It offers a variety of features, integrations, and templates to suit your needs and preferences. It also provides you with valuable insights and support to optimize your referral program. However, it also has some limitations, such as the lack of a dashboard for advocates and the limited fraud check capabilities.
Overall, ReferralCandy is a great tool for your e-commerce businesses if you want to leverage the power of referrals and increase your sales and customer loyalty.
For support, visit its website- https://help.referralcandy.com/en/articles/2457892-contact-us or https://help.referralcandy.com/
Pros
- It is easy to set up and use, and it offers a generous free trial with no restrictions.
- It has a variety of features, integrations, and templates to suit your needs and preferences.
- It provides you with valuable insights and support to optimize your referral program
Cons
- It does not have a dashboard for advocates, which makes it hard to track its performance.
- It has limited fraud check capabilities, which may allow some suspicious referrals to slip through
1. ReferralCandy Lead Generation Review: Who ReferralCandy Lead Generation Is Best For

ReferralCandy Lead Generation is not appropriate for
- E-commerce businesses that want to grow their sales and customer loyalty through word-of-mouth marketing.
- Businesses that have a product or service that people love and want to share.
- Businesses that want to automate and optimize their referral programs with various features, integrations, and templates
2. ReferralCandy Lead Generation Review: Who ReferralCandy Lead Generation Isn’t Right For
ReferralCandy Lead Generation is appropriate for businesses that:
- do not have an e-commerce platform or online store
- are not interested in rewarding their customers for referrals
- have a low customer satisfaction or retention rate
- operate in highly regulated or sensitive industries, such as healthcare or finance
3. ReferralCandy Lead Generation Review: What ReferralCandy Lead Generation Offers
ReferralCandy Lead Generation offers the following features:
- Rewards management: You can choose from cash rewards, store discounts, or custom gifts to incentivize your customers for referrals.
- Referral tracking: You can track the performance of your referral program, such as the number of referrals, sales, and traffic generated by your customers.
- Analytics and reporting: You can access detailed insights and data on your referral program, such as the best-performing lead sources, customer segments, and industry benchmarks.
- Email marketing: You can create and send automated email campaigns to invite your customers to join your referral program and remind them to share their referral links.
- Retargeting: You can use tools like Google Ads, Facebook Pixel, and Adroll to retarget your customers and prospects who have visited your website or referral landing page.
- One-click integrations: You can integrate ReferralCandy with various e-commerce platforms and tools, such as Shopify, WooCommerce, Mailchimp, and Google Analytics, to make your referral program seamless and effective.
- Landing page design: You can customize and optimize your referral landing page with templates, widgets, and HTML/CSS editing.
- Automations: You can automate various tasks and workflows related to your referral program, such as sending rewards, banning fraud, and segmenting customers.
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4. ReferralCandy Lead Generation Review: ReferralCandy Lead Generation Details

Ideal for
- Ecommerce businesses
- Businesses of any size and industry,
Plans and pricing
ReferralCandy has three plans and pricing options for different business needs and budgets:
- Premium: For small businesses getting started. It costs $59 per month plus 3.5% commission fee on referral sales. It includes unlimited customers, dashboard and data reports, fraud protection and management, email and live chat support, and various features and integrations.
- Plus: For teams pushing for faster growth with referral marketing. It costs $299 per month plus 1.5% commission fee on referral sales. It includes everything in Premium, plus premium support and SLAs, dedicated account manager, and quarterly campaign review.
- Enterprise: For bigger organizations that want to bring ReferralCandy to the next level. It has no commission fees and custom pricing. It includes everything in Plus, plus unlimited campaigns, custom integrations, and custom analytics and review with consultant.
Functionality
ReferralCandy’s functionality is to help you create and manage a referral marketing program for your e-commerce business. It allows you to reward your customers for referring their friends and family to your products or services. It also helps you track and optimize your referral program with various features, integrations, and analytics.
Integrations
ReferralCandy does not have a direct integration with any accounting software, such as QuickBooks or Xero. However, you can use some of the other integrations that ReferralCandy offers, such as Shopify, WooCommerce, or Zapier, to connect your referral program with your accounting system
5. ReferralCandy Lead Generation Review: Where ReferralCandy Lead Generation Stands Out

ReferralCandy Lead Generation stands out from other referral marketing software in several ways, such as:
Rephrase the points while retaining its parallelism:
- It is easy to set up and use, and it offers a generous free trial with no restrictions.
- It has a variety of features, integrations, and templates to suit your needs and preferences.
- It provides you with valuable insights and support to optimize your referral program.
- It has a dedicated customer success team that is always ready to help you with any issues or questions
- It has a large and loyal customer base that includes some of the most popular e-commerce brands, such as 99designs, You Need A Budget, and Reebok
6. ReferralCandy Lead Generation Review: Where ReferralCandy Lead Generation Falls Short
ReferralCandy Lead Generation is not a perfect solution for every e-commerce business. Some of the areas where it falls short are:
- It does not have a dashboard for advocates, which makes it hard to track their performance.
- It has limited fraud check capabilities, which may allow some suspicious referrals to slip through.
- It has a commission fee on referral sales, which may reduce your profit margin.
- It does not have a direct integration with any accounting software, which may make it difficult to manage your referral expenses and revenue.
- It may not work well for businesses that operate in highly regulated or sensitive industries, such as healthcare or finance.
7. ReferralCandy Lead Generation Review: Alternatives to ReferralCandy Lead Generation
There are many alternatives to ReferralCandy Lead Generation that you can use for your referral marketing campaigns. Some of the best are:
- Viral Loops: This is a referral marketing platform that helps you create and launch viral campaigns, such as refer-a-friend, pre-launch, and milestone programs. It offers templates, widgets, analytics, and integrations with tools like Shopify, Mailchimp, and Zapier. Referral Rock offers several advantages, including the ability to assess your return on investment, produce more recommendations, and automate and optimize your referral process. Among its shortcomings are its high learning curve, lack of certain features, and potential difficulty in setup. The three pricing tiers offered by Referral Rock range from $200 per month to $350 per month, depending on how many members and referrals you have. Viral Loops has four pricing plans, ranging from $49 to $999 per month, depending on the number of participants and features you need
- Referral Rock: This is a referral marketing software that helps you design, track, and manage referral programs for your customers, partners, and employees. It offers features such as reward fulfillment, fraud prevention, landing pages, and integrations with tools like Stripe, PayPal, and Salesforce. Some of the benefits of using Referral Rock are that it can help you automate and streamline your referral process, generate more referrals, and measure your ROI. Some of the drawbacks include difficulty to set up, lack of some features, and a high learning curve. Referral Rock has three pricing plans, starting from $200 per month, based on the number of members and referrals you have
- ReferralHero: This is a referral marketing tool that helps you grow your email list, traffic, and sales through word-of-mouth. It offers features such as viral loops, leaderboards, custom domains, and integrations with tools like WordPress, Squarespace, and Webflow. Some of the benefits of using ReferralHero are that it can help you create engaging and viral referral campaigns, attract and retain more customers, and scale your business. Some of the drawbacks are that it can be buggy, slow, and limited in support.
- Friendbuy: This is a referral marketing platform that helps you acquire new customers and increase retention through referrals. It offers features such as A/B testing, segmentation, analytics, and integrations with tools like Shopify, Magento, and Klaviyo. Some of the benefits of using Friendbuy are that it can help you optimize and personalize your referral program, leverage social proof and trust, and improve your customer lifetime value. Some of the drawbacks are that it can be pricey, hard to use, and lacks some features.
- GrowSurf: This is a referral marketing software that helps you grow your web app, SaaS, or newsletter through referrals. It offers features such as referral tracking, reward automation, email notifications, and integrations with tools like Stripe, Zapier, and Mailchimp. Some of the benefits of using GrowSurf are that it can help you increase your user acquisition, retention, and revenue, create simple and effective referral programs, and integrate with your existing tools. Some of the drawbacks are that it can be limited in customization, functionality, and support.
ReferralCandy Lead Generation Review: Customer Reviews
On TrustRadius, ReferralCandy has a score of 9.6 out of 10, based on 6 reviews and ratings. The reviewers highlight the benefits of using ReferralCandy, such as the ability to automate and manage its referral programs, the variety of rewards and templates, and the valuable insights and data. They also mention some of the challenges they face, such as the integration issues, the difficulty in finding the admin login, and the inability to send referral codes after just one purchase.
On Capterra, ReferralCandy has a rating of 4.5 out of 5, based on 346 reviews. The reviewers appreciate the simplicity and functionality of ReferralCandy, the customer service and support, and the affordability for a small business. They also point out some of the limitations of ReferralCandy, such as the lack of a dashboard for advocates, the limited fraud check capabilities, and the monthly price and commission fee.
On Accurate Reviews, ReferralCandy has a rating of 8.5 out of 10, based on the evaluation of its usability, speed, features, support, and pricing. The reviewer notes that ReferralCandy is easy to set up and use, has a variety of features and integrations, and provides excellent support and guidance. The reviewer also suggests some areas of improvement, such as the addition of a dashboard for advocates, the enhancement of the fraud check capabilities, and the reduction of the commission fee.
On Ecommerce Platforms, ReferralCandy has a positive review that describes its features, pros and cons, pricing, and customer support. The reviewer states that ReferralCandy is a cool app that can help e-commerce websites grow their sales through word-of-mouth marketing. The reviewer also acknowledges some of the drawbacks of ReferralCandy, such as the commission fee, the lack of a dashboard for advocates, and the limited fraud check capabilities.
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Pro Tips

Here are some pro tips for using ReferralCandy Lead Generation to get the most out of your referral program:
- Create a beautiful referral page to get more advocates: You can customize your referral page with templates, widgets, and HTML/CSS editing. You can also embed the signup form on your website to make it easy for your customers to join your program.
- Identify and surprise top referrers: You can find your top referrers in your ReferralCandy dashboard and reward them with extra incentives, such as free products, exclusive discounts, or behind-the-scenes access.
- Have an affiliate program to get more referrals: You can use ReferralCandy to create an affiliate program where you pay your advocates a commission for each referral sale. This can motivate them to promote your brand more actively and reach a wider audience.
- Use email marketing and retargeting to boost referrals: You can use ReferralCandy to send automated email campaigns to invite your customers to join your program and remind them to share their referral links. You can also use tools like Google Ads, Facebook Pixel, and Adroll to retarget your customers and prospects who have visited your website or referral landing page.
- Test and optimize your referral program: You can use ReferralCandy’s analytics and reporting features to track and measure the performance of your referral program. Compare your results with industry benchmarks and best practices to see what works and what doesn’t.
Recap
ReferralCandy Lead Generation is a referral marketing software that helps e-commerce businesses grow their sales and customer loyalty through word-of-mouth. It allows you to create and manage referral programs that reward your customers for recommending your products or services to their friends and family. It also helps you track and optimize your referral program with various features, integrations, and analytics. ReferralCandy Lead Generation is easy to set up and use, and it offers a free trial and different pricing plans to suit your needs and budget.